Content Creation

Hotel Client: Content Creation & Viral Online Launch

See the Work
Hotel launch content

Client

Hotel Client

Industry

Hospitality

Services

Content Creation, Online Launch

Headline Result

265 DMs in 2 days

The Brief

This new hotel wanted to establish a presence online, launch to gain visibility and bookings for its amenities. Focus was to be on driving as much interest in the rooms & restaurant which could turn to bookings & inquiries.

Our Execution

We created a launch strategy that considered highly what the ideal customers wanted to see to make a decision within a short timeframe. Our goal was to shorten the distance before consideration & decision making. We made this happen with:

  • Clear, direct messaging with location offer
  • UGC-style content
  • Storytelling & sharp content
  • Static & video content mix

The Result

Before even activating the Ad budget, we organically achieved:

  • 102k+ views on the restaurant announcement content
  • 265 DMs in 2 days
  • +40% increase in bookings & calls
  • Increase in followers & daily profile visits

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